Why Most E-Commerce SEO Strategies Fail (and How to Fix Yours)
Dimitris Gkiokas
Instructor Knowcrunch and Founder & CEO, Atropos Digital
Dimitris is the CEO of Atropos Digital, a top SEO & CRO agency. Originally a coder, he's a seasoned SEO pro, and he's also built 2 e-commerce stores and a thriving information brand. Moreover, Dimitris is behind one of Greece's most popular podcasts, 'The Brain Hacking Academy', boasting over 1.5 million downloads. When not optimizing websites or building links, he enjoys playing the guitar and lifting weights.
Presentation Title:
Why Most E-Commerce SEO Strategies Fail (and How to Fix Yours)
Most e-commerce brands struggle with SEO, not because they aren’t trying, but because they focus on the wrong things. In this talk, we’ll break down why so many strategies fail - and how to fix them. You’ll learn how to give customers what they actually want, why search intent is the key to better rankings and more sales, and how Google’s changes are making product pages more important than ever. If you want more traffic that actually converts, this session is for you.