George Papadimitriou

George Papadimitriou is a Greek technology entrepreneur and CEO & Co-Founder of Keyvoto, a Product Experience Management (PXM) platform supporting leading FMCG, beauty, and retail companies across Europe.
He focuses on building profitable and scalable SaaS solutions that enable brands and retailers to efficiently manage their product data and enhance performance on the digital shelf. An active member of the European startup ecosystem, he has a strong interest in retail technology and AI-driven commerce.

Presentation Title:
"When AI Becomes the Buyer: Why PIM & PXM Power the Age of Agents"

From Search… to Answer, e-commerce isn’t changing. It’s being rewritten.
For 20 years, we learned how to win Search — SEO, ads, keywords, funnels. We competed for clicks and optimized for traffic.

Today, customers don’t search the same way. They ask. And AI answers on our behalf.

You’re no longer competing for clicks. You’re competing for answers. When your buyer is an algorithm, visibility isn’t enough — selection is everything. You’re not just selling to people anymore. You’re selling to AI agents. Answers sell.

In this new era, PIM and PXM are the heart of your competitiveness — powering the product data that AI reads, understands, and chooses.

The buyer has changed. And it’s not human.