Thalia Geladaki

Before joining Skroutz as the CMO, Thalia Geladaki held the position of Marketing and Communications Manager for the Stavros Niarchos Foundation Cultural Center (SNFCC). Earlier she was the CMO of Beat, the largest ride-hailing app in Latin America and Greece.

Thalia has an extensive professional background, having served as a communications and marketing consultant for numerous companies and agencies both in Greece and abroad. She holds a Bachelor’s and a Master’s degree in Art History from University College London (UCL) in England.

Panel Discussion Title:
"The Trust Advantage: Creating Frictionless Journeys and Strong Brands in E-commerce"

In a market of infinite choice from across the globe, a brand customers truly trust is the ultimate differentiator for Greek e-shops. Powered by GR.EC.A, this panel explores how to build a powerful brand identity and back it up with a frictionless customer journey that eliminates buyer hesitation. Senior e-commerce leaders share practical strategies for creating seamless experiences and post-purchase excellence that drive loyalty far beyond the lowest price.